Marketing Stimulus Package

The “Marketing Stimulus Package” includes seven free videos, each less than 10 minutes long, discussing Steve Miller’s “Seven Foundational Concepts for a Successful Marketing Strategy.” Then participants receive weekly emails for 12 weeks with links to valuable marketing tips, tactics, or tools designed to help generate more prospects and more customers! Topics include:

• The single best way to get prospects and customers to open your mailings 100% of the time!
• Why your current branding proposition isn't helping and, in fact, may actually be HURTING your business!
• How to develop a solid Referral Marketing System
• How to understand and incorporate the new Social Media tools (like Twitter, blogging, Facebook, YouTube, and LinkedIn) into your marketing strategy!
• The #1 online tool to build and enhance relationships!
• The three most important factors influencing your customers to tell their peers all about you!
• Why the worst thing you can do is think and act like a marketer!
• How to use online video to drive sales!
• How to develop your own proprietary research

Interested exhibitors and buyers should visit http://www.marketingstimuluspackage.com/membership/appa_intro.html to register.  Participants will receive a welcome video from Miller on the website explaining the details of the Marketing Package.

Global Pet Expo and APPA encourage members and buyers to take advantage of this free educational program that can energize marketing plans and engage customers.