March 23-25, 2022
Orange County Convention Center
Orlando, FL
American Pet Products Association (APPA) Pet Industry Distributors Association (PIDA)

New Products Showcase

Global Pet Expo Digital Access Creates Special Opportunities for Product Promotion

Deadline to enter submissions for New Products Showcase is Wednesday, March 17, 2021, 12pm EST.

Please read the following rules.  Registration is now available!

New Products Showcase Overview

The New Products Showcase gives exhibitors the opportunity to highlight their newest lines while getting additional exposure for their products at Global Pet Expo Digital Access. It is also an opportunity for key international and domestic buyers to see what's new and what's hot in the industry. They can look, study, compare, and contact you at your booth for more information and to place orders. This adds excitement to the Show and helps focus further attention on your products. The New Product Showcase always receives a great deal of interest at the Show as well as coverage in trade publications.

This dedicated landing page on the digital platform is set aside to recognize the year's best creative efforts in New Product and Point-of-Purchase Displays by Global Pet Expo Digital Access Exhibitors.  With hundreds of entries, this is the largest new products showcase at any pet product industry digital event. 

Rules for Entering in the New Products Showcase 


Companies must be an exhibiting APPA or PIDA member in order to participate in the New Products Showcase. Any New Product or Point-of-Purchase Display first shipped after last year's Global Pet Expo (February 28, 2020) will be considered. The product or display must be new for the participating company, not merely a revision. If a radical improvement has been made on an old product the changes must be indicated on the application. In the event of any dispute, Global Pet Expo Digital Access' decision will be final. No entry may be submitted if it was submitted in a previous Global Pet Expo New Products Showcase.

Entry Form:

An entry form must be completed for each entry and submitted online to Global Pet Expo Digital Access with payment in order to qualify. Only credit card payments (Visa, MasterCard and American Express) will be accepted.  Please follow the link to the entry form at the bottom of this page.


The cost per entry of a new product or point-of-purchase display is $250. Entries must be submitted by Wednesday, March 17th.  You can show one product (SKU) per entry.  That product (SKU) must be included in your digital showroom in order to be included. If you would like to show more than one new product, please submit a separate entry for each product.

Revision & Cancellation Policy

All submissions are final. There are NO REFUNDS on cancelled entries, and revisions will not be accepted. 

Categories and Awards

A Best in Show, Second and Third prize for the best point-of-purchase display will be awarded for New Products in eight categories & Point-of-Purchase Display.

The eight categories for new products are:

1.) Aquatic     
2.) Bird
3.) Cat
4.) Dog 
    5.) Natural Pet
    6.) Boutique
    7.) Reptile
   8.) Small  Animal

New Point of Purchase Display:

Point of Purchase Displays are various types of displays such as table top or floor displays located at retail stores and are usually placed near a product or at the front of the store to attract consumers and promote sales of a particular product. Click here for an example of a Point-of-Purchase display.

The Judges: 

The professional buyers who attend the Show will judge the 2021 New Products Showcase and the Point-of-Purchase Display Awards Competition. 

Awards Announcement & Presentation:

The Global Pet Expo New Products Showcase Awards Presentation will take place Friday, March 26 at 4 pm EDT. This fantastic event gives participants even more opportunities to get the attention of buyers and media! All products displayed in the New Products Showcase will be eligible to win.

All exhibitors who submit entries are strongly encouraged to attend this special event. The spotlight may be on YOU and YOUR WINNING NEW PRODUCT(S).