March 22-24, 2023
Orange County Convention Center
Orlando, FL
American Pet Products Association (APPA) Pet Industry Distributors Association (PIDA)

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November 14, 2016

Julie Rowe 
The Impetus Agency

APPA Staff Recognized by the International Association of Exhibitions and Events

(Greenwich, CT) – The American Pet Products Association (APPA) is proud to announce three staff members have earned certifications from the International Association of Exhibitions and Events™ (IAEE), and one was named to the IAEE’s 20 Under 30 program. 

     Alexandra Simonfay, Associate Manger, Industry Relations, Sarah Lee Bopp, Manager, Booth Sales & Operations and Kaitlin Simonfay, Associate Manager, Exhibitor Services, earned  IAEE’s Certified in Exhibition Management™ (CEM) designation. The CEM is a premier mark of professional achievement, as the individuals who earn this designation are recognized as knowledgeable and dedicated professionals with a long term commitment to the exhibitions and events industry. The program is taught by practicing industry professionals who bring real-life experiences and years of industry knowledge to the classroom. 

    “I’m proud that these staff members had the motivation and desire to learn more about the industry and to grow their professional skill sets,” said Andy Darmohraj, APPA Executive Vice President & COO. “This achievement further demonstrates their dedication to their careers and commitment to making Global Pet Expo the best event in the industry. They should feel very accomplished.” 

     In addition to completing the CEM program, Alexandra Simonfay was also named as one of IAEE’s 20 Under 30 honorees. Simonfay will be recognized at Expo! Expo! IAEE’s Annual Meeting & Exhibition to be held in Anaheim, CA, December 6-8, 2016. The IAEE 20 Under 30 program affords these young professionals the opportunity to attend Expo! Expo! and help further their education and experience in the exhibition and events industry.  

     For more information, please contact Jamie Baxter at 775-322-4022 or


The American Pet Products Association (APPA) is the leading trade association serving the interests of the pet products industry since 1958.  APPA membership includes more than 1,200 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises.  APPA's mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. APPA is also proud to grow and support the industry through the following initiatives: Pets Add Life (PAL), the Human Animal Bond Research Initiative (HABRI), The Pet Leadership Council (PLC), the Pet Industry Joint Advisory Council (PIJAC)and the Pet Care Trust.  Visit for more information. 

Global Pet Expo, the pet industry’s largest annual trade show, is presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA). The 2016 Show featured 1,087 exhibitors, 3,218 booths and more than 3,000 new product launches. Additionally, 6,170 pet product buyers from around the world attended. Global Pet Expo is open to independent retailers, distributors, mass-market buyers, and other qualified professionals. The 2017 Show will take place March 22-24, 2017 in Orlando, FL at the Orange County Convention Center. For more information, visit