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February 10, 2010
Contact:
Tierra Griffiths / Julie Rowe
MassMedia
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Special Sections at Global Pet Expo 2010 Sell Out Earlier than Expected

 

Greenwich, CT—Feb. 10, 2010— Andrew Darmohraj, senior vice president of the American Pet Products Association (APPA), is proud to announce all of the special exhibiting sections for Global Pet Expo 2010 have sold out earlier than originally expected. This exciting news comes almost two months before the three-day show set to take place in Orlando, Florida March 25-27, 2010.

“The special sections are an integral part of the Global Pet Expo show floor as they generate a lot of excitement about new trends in the pet product industry,” said Darmohraj. “We’ve received such an overwhelming response this year from the exhibitors regarding these sections, and the show in general, which is truly a positive reflection of the state of the industry.”

The Natural Pet, The Boutique, Everything Aquatic and What’s New! are the special sections that will be included at this year’s Global Pet Expo. The special sections were created in response to growing pet product trends in the industry. These sections help showcase these popular product lines and make it easier for buyers to navigate the show floor.

The debut of The Natural Pet section will highlight the latest in healthy, organic and environmentally friendly products. This section will provide media and retailers with an opportunity to learn about green-conscious trends in the pet industry.

The Boutique section will cover the trendiest pet products on the market. Fashion, jewelry and pet-spa products for the most fashion-forward pets and owners will be displayed. The latest in pampered pet trends like couture clothing and luxury pet beds and carriers will be revealed at The Boutique at Global Pet Expo.

Everything Aquatic provides underwater species enthusiasts with all of the up-and-coming trends in one place. The Everything Aquatic section includes all of the aquatic suppliers in one place to showcase the newest water pet trends for 2010.

Global Pet Expo has reserved the What’s New! section for first time exhibitors only. This is a great way for buyers and media to visit all of the new companies in one convenient area on the massive show floor.


Global Pet Expo, the pet industry’s largest annual trade show, is presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA). The 2009 Show featured 779 exhibitors, over 2,306 booths and more than 3,000 new product launches. 4,100 pet product buyers from around the world attended. In 2010, Global Pet Expo will take place March 25-27in Orlando, FL. Global Pet Expo is open to independent retailers, distributors, mass-market buyers, and other qualified professionals. For more information, visit www.globalpetexpo.org.

The American Pet Products Association (APPA) is the leading not-for-profit trade association serving the interests of the pet products industry since 1958.  APPA membership includes nearly1,000 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises.  APPA's mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. Visit www.americanpetproducts.org for more information.