START-UP PAVILION
Announcing the Global Innovator Exhibitor Package for Start-Ups
Showcase your groundbreaking ideas at Global Pet Expo 2027 with the exclusive Innovator Booth Package, designed specifically for start-ups to gain premium visibility and connect with top industry leaders, investors, and buyers. Take advantage of this unique opportunity to position your brand as a disruptor in the pet industry and accelerate your growth in front of a global audience!
Orlando, FL
Orange County Convention Center
March 17-19
3 Epic Expo Days
20k+ Registered
Connect with VC, Retail, Distribution & More
WHAT'S INCLUDED
Exclusive Offer for Startups
APPA Membership
One-year APPA Basic Membership ($1,750 value)
Branded Expo Booth
8x8 exhibit space with branded kiosk in premium location ($2,176 value)
State of the Industry
Complimentary 2026 NPOS State of the Industry Report ($5,000 value)
The Pet Summit Discount
Two (2) 45% discount codes for The Pet Summit for complete access to networking and education.
Product Video
The first 20 approved participants get a custom video produced at Global Pet Expo and distributed across Global Pet Expo social channels
See 2025 Start-Up Videos
Product Pitch Opportunity
Selected start-ups may be chosen to present their product pitch on stage at Global Pet Expo.
Space is limited! Apply today for the best opportunity to connect with investors, retailers, media, and more. Selected startups can secure a $4,000 Innovator Package to showcase their offerings.
STARTUP PAVILION
Get Premium Exposure in the New Startup Pavilion
The newest Global Pet Expo experience is designed to ignite innovation and foster growth within the Pet Industry community. The Startup Pavilion will feature thoughtfully crafted booth designs to facilitate seamless business conversations and a dynamic networking environment to help you secure critical partnerships and funding—empowering your startup to make an unforgettable impact on the show floor.
GET NOTIFIED
Showcase Your Products at the Biggest Event in Pet Business
The application period for the 2027 Global Pet Expo Start-Up Pavilion is coming this fall. Let us know you're interested and get notified when the application opens by filling out the form below.
APPLY BEFORE JANUARY 15, 2026!
Showcase Your Products at the Biggest Event in Pet Business
Please fill out the form to let us know you're interested. To be considered, your business must meet the following qualifications:
- Age of Business: The business must be less than three years old. This ensures that the Startup section is reserved for companies that are in the early phases of development and establishing themselves within the pet industry. *Some exceptions will apply for organizations in the health & life sciences arena or areas that require lengthy regulatory processes.
- Product or Service Relevance: The business must offer products or services directly related to the pet industry. This includes, but is not limited to, pet food, pet accessories, grooming products, health and wellness solutions, pet technology, or services that enhance pet care. *Please reference the defined Pet Startup & Innovation Categories.
- Stage of Market Entry: The business should be at an early market entry stage, focusing on growth, customer acquisition, and/or seeking distribution partners. Companies with established widespread distribution or significant market penetration are not eligible for the Startup section.
- Funding Stage: The business is in the pre-seed, seed, or early growth funding stages and may or may not have received venture capital, private equity, or angel investment.
Following submission, each entry will be processed through the following stages:
Eligibility Check
We'll review your application for completeness and to ensure you meet the criteria to be considered for a space in the Startup Pavilion at Global Pet Expo.
Panel Evaluation
Our panel of experts will review applicants and score them based on Innovation, Market Growth Potential, Presentation Quality, and Expo Goals Alignment.
Notification
Approved startups will receive formal acceptance with next steps. Non-selected applicants can inquire about other exhibiting opportunities.