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START-UP PAVILION

Announcing the Global Innovator Exhibitor Package for Start-Ups 

Showcase your groundbreaking ideas at Global Pet Expo 2026 with the exclusive Innovator Booth Package, designed specifically for start-ups to gain premium visibility and connect with top industry leaders, investors, and buyers. Take advantage of this unique opportunity to position your brand as a disruptor in the pet industry and accelerate your growth in front of a global audience!

 

Dog Puzzles at the Start-Up Pavilion
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Orlando, FL

Orange County Convention Center

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March 25-27

3 Epic Expo Days

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22k+ Registered

Connect with VC, Retail, Distribution & More

WHAT'S INCLUDED

Exclusive Offer for Startups

Membership

APPA Membership

1 year APPA membership benefits (Basic Tier)

Booth

Branded Expo Booth

8x8 exhibit space with branded kiosk in premium location

Report

State of the Industry

1 complimentary 2025 NPOS State of the Industry report

Product Pitch

Exclusive Product Pitch

1product pitch on the Global Pet Expo Floor Catalyst Stage (3-5 minutes)

Video

Product Video

1 product video professionally produced by APPA partners
See 2025 Start-Up Videos

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Video Distribution

1-year placement on APPA & Global Pet Expo websites with links to your website

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Social Media Promotion

1 video post on Global Pet Expo social media channels with company mention

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Pet Summit Discount

Two (2) 45% discount codes for The Pet Summit Tickets including early bird pricing

Space is limited! Apply today for the best opportunity to connect with investors, retailers, media, and more. Selected startups can secure a $4,000 Innovator Package to showcase their offerings.

STARTUP PAVILION

Get Premium Exposure in the New Startup Pavilion

The newest Global Pet Expo experience is designed to ignite innovation and foster growth within the Pet Industry community. The Startup Pavilion will feature thoughtfully crafted booth designs to facilitate seamless business conversations and a dynamic networking environment to help you secure critical partnerships and funding—empowering your startup to make an unforgettable impact on the show floor.

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APPLY NOW

Showcase Your Products at the Biggest Event in Pet Business

The application period for the 2025 Global Pet Expo Start-Up Pavilion is now closed. If you have any questions, you may reach us at members@americanpetproducts.org.

 

APPLY NOW

Showcase Your Products at the Biggest Event in Pet Business

Please fill out the form to let us know you're interested. To be considered, your business must meet the following qualifications:

  • Age of Business: The business must be less than three years old. This ensures that the Startup section is reserved for companies that are in the early phases of development and establishing themselves within the pet industry. *Some exceptions will apply for organizations in the health & life sciences arena or areas that require lengthy regulatory processes.
  • Product or Service Relevance: The business must offer products or services directly related to the pet industry. This includes, but is not limited to, pet food, pet accessories, grooming products, health and wellness solutions, pet technology, or services that enhance pet care. *Please reference the defined Pet Startup & Innovation Categories.
  • Stage of Market Entry: The business should be at an early market entry stage, focusing on growth,  customer acquisition, and/or seeking distribution partners. Companies with established widespread distribution or significant market penetration are not eligible for the Startup section.
  • Funding Stage: The business is in the pre-seed, seed, or early growth funding stages and may or may not have received venture capital, private equity, or angel investment.

Following submission, each entry will be processed through the following stages:

 

1

Eligibility Check

We'll review your application for completeness and to ensure you meet the criteria to be considered for a space in the Startup Pavilion at Global Pet Expo.

2

Panel Evaluation

Our panel of experts will review applicants and score them based on Innovation, Market Growth Potential, Presentation Quality, and Expo Goals Alignment.

3

Notification

Approved startups will receive formal acceptance with next steps. Non-selected applicants can inquire about other exhibiting opportunities.