GLOBAL PET EXPO
 NEW PRODUCTS SHOWCASE

Submit Your New Product

Dog Food/Treats
Dog Products
Cat Products
Pet Sustainability
The Modern Pet
Natural
Pet Tech Innovation
& more!

Vote on

12

Best in Show Awards

BROWSE

1,000+

NEW PET PRODUCTS

Enter the New Products Showcase

Are you debuting a new product at Global Pet Expo and seeking media attention, industry recognition, and product sales?

Register your product in the New Products Showcase where 93% of attendees convene to source the latest products for their customers. This 45,000 square-foot space on the trade show floor is set aside to recognize the year's best creative efforts in new products.

Cost of Entry: $400 per entry

Earn Best in Show Recognition

All entries into the New Products Showcase are automatically eligible for the Best in Show Awards, the most coveted awards given in the industry.

Buyer attendees vote for the best new products and point-of-purchase display during Global Pet Expo. Winners are announced at the Annual New Products Showcase Awards on Friday, March 28 at 10 AM on the Spotlight Stage. The award presentation happens right on the busy show floor and attracts buyers and mega-media attention.

Products are judged and displayed across 12 categories.

Natural

Products marketed to promote their natural properties and may be labeled as natural, organic, holistic, environmentally friendly, or non-GMO across all animal types.

Pet Tech Innovation

Showcasing emerging brands and technology-forward products such as wearables, health aides, and others across all animal types.

Pet Sustainability

Products promoting continual sustainable improvement that directly reduce the impact of pet products on the global environment.

Dog Food & Treats

Any consumable product intended to contribute to the dietary requirements or wellness of canines. Excludes medicine.

Dog Products

Dog toys, beds, collars, leashes, carriers/travel accessories, grooming products, behavior aides, health and wellness products, apparel, waste management, safety products, etc.

Aquatic

Any product that is intended for use with any aquatic animal such as saltwater or freshwater fish or amphibians. This includes products related to the upkeep of ponds.

Cat

Any product intended primarily for use with cats.

Farm & Feed

A comprehensive range of products for the crossover between livestock and pets, including equine and poultry, pigs, and goats.

The Modern Pet

Stylish, trendy or luxury products for animals such as clothing, lifestyle brands, costumes or accessories.

Reptiles

Any product intended for use with reptiles including, snakes, lizards, turtles, iguanas, geckos, bearded dragons, and tortoises.

Small Animals

Any product intended for use with small mammals (that are not dogs or cats), and may include hamsters, rabbits, guinea pigs, ferrets, gerbils, rodents, or other small mammals.