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Expo Events Schedule

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  • Tuesday, October 01
  • Sunday, March 22
  • Monday, March 23
  • Tuesday, March 24
  • Wednesday, March 25
  • Thursday, March 26
  • Friday, March 27
  • Saturday, March 28
  • Sunday, March 29
12 pm - 12 pm

Global Learning Series

How Merchants Can Cooperate with Brands on MAP Compliance

8 am - 9 pm Exhibit Hall

General

Exhibitor Move-In

8 am - 9 pm Exhibit Hall

General

Exhibitor Move-In

8:30 am - 9:30 am S230 A

The Pet Summit

Marketing Innovation Lab: RFP Presentations

9:30 am - 10 am S230 A

The Pet Summit

Marketing Innovation Lab: Storytelling and Brand Marketing Workshop

10 am - 4 pm S230 A

The Pet Summit

Marketing Innovation Lab: Group Marketing Proposal Workshop

4 pm - 6 pm S230 A

The Pet Summit

Marketing Innovation Lab: Judging & Happy Hour

8 am - 4:30 pm Exhibit Hall

General

Exhibitor Move-In

9 am - 9:45 am S230 B

The Pet Summit

How to Sell Your Pet Business for a Profit

9 am - 9:45 am S230 A

The Pet Summit

Digital Footprint to Physical Foot Traffic: How Dr. Marty Drives Growth at Independent Pet Stores

9 am - 9:45 am S230 C

The Pet Summit

Greener Tails Ahead: Why Pet Can’t Be the Last to Catch Up

10 am - 10:45 am S230 A

The Pet Summit

Building Partnerships That Last

10 am - 10:45 pm S230 C

The Pet Summit

Demystifying EPR: How Pet Brands Can Turn Regulation into Opportunity

11 am - 11:45 am S230 B

The Pet Summit

Profiting from the Pet-Inclusive Economy through Strategic Partnerships

11 am - 11:45 pm S230 A

The Pet Summit

Retail-Ready: What You Need Before Hitting the Shelf—Physical and Digital

11 am - 11:45 am S230 C

The Pet Summit

Organic Pet Food: Evidence, Safety, and Traceable Sourcing From Farm to Bowl 

11 am - 11:45 am S230 B

The Pet Summit

Private Credit 101: Tailored Debt Financing for Strategic Growth

1 pm - 1:45 pm S230 B

The Pet Summit

The Pet Sector’s Role in the U.S. Economy

2 pm - 2:45 pm S230 A

The Pet Summit

Reinvent, Realign, Rise: The Power of a Diversified Pivot

2 pm - 2:45 pm S230 C

The Pet Summit

Kindness in Every Kibble: Advancing Animal Welfare In Pet Food

2 pm - 2:45 pm S230 B

The Pet Summit

Pet Brand Playbook: Smart Channel Strategy for Pet Brands

3 pm - 3:45 pm S230 C

The Pet Summit

Tackling Pet Food’s Climate Pawprint: The Role of Sustainable Proteins

3 pm - 3:45 pm S230 A

The Pet Summit

The Conversion Multiplier: How Smart Brands Scale with Creator & Publisher Traffic

4 pm - 4:45 pm S230 A

The Pet Summit

The Real Reason for Pets: Making the Case for Pet Ownership

4 pm - 4:45 pm S230 B

The Pet Summit

From Concept to Cart: How to Make Your Pet Product a Success

4 pm - 4:45 pm S230 C

The Pet Summit

Brand Sustainability Stories

7 am - 6 pm S220

General

Registration & Badge Pick-Up

10 am - 10:45 am S230 A

The Pet Summit

Paws and Effect: What Dual-Species Owners Reveal About the Future of Pet Shopping

10 am - 6 pm Exhibit Hall

General

Expo Hall Open

10 am - 10:45 am S230 B

The Pet Summit

Future-Proofing Brand Discoverability: How to Rank in Both Google Search AND AI Results

10:30 am - 12 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

11 am - 11:45 am Pet Sustainability Stage

Global Learning Series

From Innovation to Implementation: Closing the Loop on Flexible Packaging Without Greenwashing

11 am - 11:45 am S230 A

The Pet Summit

The Future of Fit: Building Pet Brands That Anticipate Their Customers

11:30 am - 12:15 pm Spotlight Stage

Awards

RISE Pitch Competition

12 pm - 12:45 pm Pet Sustainability Stage

Global Learning Series

Explore how sustainably sourced algae-based Omega-3 DHA is shaping the future of pet nutrition.

12:10 pm - 12:30 pm Catalyst Stage

Global Learning Series

Captivating Cats: Unlocking Palatability & Stability in Functional Formulas

12:30 pm - 12:50 pm Petfluence Studio

Global Learning Series

The New Era of Amazon: Tools, Trends & What Pet Brands Can Do Now

1 pm - 1:45 pm Pet Sustainability Stage

Global Learning Series

From Idea to Bowl: A Roadmap to Unlocking the Potential of Novel Ingredients for the Pet Food Industry

1 pm - 1:45 pm S230 B

The Pet Summit

AI in Pet PR: How Brands Can Balance Innovation with Authenticity

1 pm - 1:45 pm Spotlight Stage

Global Learning Series

From the Outside In: Brands With Your Pet's Wellness in Mind

1:10 pm - 1:30 pm Catalyst Stage

Global Learning Series

Turning R&D into Real-World Pet Health Solutions

1:30 pm - 1:50 pm Petfluence Studio

Global Learning Series

News Media Gold Rush: Command Free Publicity and Get Great PR

1:40 pm - 3 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

2 pm - 2:20 pm Petfluence Studio

Global Learning Series

Beyond the Video: Building Systems That Scale Your Pet Creator Business

2 pm - 2:45 pm Pet Sustainability Stage

Global Learning Series

From Paw Print to Proof Point: The Business Case for Sustainability in the Pet Industry

2 pm - 2:45 pm S230 A

The Pet Summit

APPA's State of the Industry

2 pm - 2:45 pm S230 B

The Pet Summit

Future Proof Your Business: The Changing Demographics of the Pet Industry and How to Prosper in the New Pet Economy

3 pm - 3:45 pm S230 B

The Pet Summit

Humanizing AI: Storytelling With Generative Tools That Drive PetBrand Loyalty

3:30 pm - 3:50 pm Petfluence Studio

Global Learning Series

Creating Cohesive Social Content for High-Impact Campaign

3:40 pm - 4 pm Catalyst Stage

Global Learning Series

Pet Retail Trends – How Can You Harness Growth in 2026?

4 pm - 4:45 pm S230 A

The Pet Summit

Introducing APPA's 7 Pet Owner Segments

4 pm - 4:45 pm Spotlight Stage

Global Learning Series

Influencing Paws: Collaborating with Pet Influencers for Brand Success

4 pm - 4:45 pm S230 B

The Pet Summit

From Idea to Aisle: How Smart Manufacturing is Powering the Next Generation of Pet Brands

8 am - 6 pm S220

General

Registration & Badge Pick-Up

9 am - 9:45 am S230 B

The Pet Summit

Giving Back: The Heart of Your Pet Business

9 am - 9:45 am S230 A

The Pet Summit

Why Pet Retailers & Brands Can’t Afford to Ignore LinkedIn

9 am - 6 pm Exhibit Hall

General

Expo Hall Open

9:30 am - 9:50 am Catalyst Stage

Global Learning Series

Old Dogs, New Tricks: Personal Branding & Presentation Skills for Pet Industry Executives

9:30 am - 10:15 am Spotlight Stage

Global Learning Series

Shaping the Future: Industry Trends and Strategic Shifts

9:30 am - 9:50 am Petfluence Studio

Global Learning Series

Introduction to Influencer Marketing (The Do's and Don'ts)

10 am - 10:45 am Pet Sustainability Stage

Global Learning Series

What Pet Parents Want from Sustainable Brands (and What They Are Willing to Pay)

10 am - 10:45 am S230 B

The Pet Summit

Building Lifelong Pet Lovers – One Classroom at a Time

10:30 am - 12 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

10:30 am - 11:15 am Spotlight Stage

Global Learning Series

Navigating Risks and Regulatory Classification of Pet Treats with Health Benefits

11 am - 11:45 am S230 B

The Pet Summit

The Shelter Adopter Advantage: Why Pet Brands Should Chase the $110 Customer

11 am - 11:45 am S230 A

The Pet Summit

Transparency Is the New Currency: Building Trust, Accountability, and Growth in Pet Retail

11 am - 11:45 am Pet Sustainability Stage

Global Learning Series

A Case Study: The Packaging Conundrum

11:30 am - 11:50 am Petfluence Studio

Global Learning Series

15-Minute Amazon Audit: A Live Look at What Brands Are Doing Right (and Where They Can Improve)

12:10 pm - 12:30 pm Catalyst Stage

Global Learning Series

Beyond Pellets: How UK-Born Expertise Is Helping Re energize Small Pet in the US

12:30 pm - 12:50 pm Petfluence Studio

Global Learning Series

The Cat Category Advantage: Insights, Influencers & Retail Strategy

12:40 pm - 1 pm Catalyst Stage

Global Learning Series

Retail Theatre for Your Consumers and Their Pets

1 pm - 1:45 pm S230 A

The Pet Summit

Partners in Growth: Using Digital Experiences and Brand Collaboration to Build Customer Loyalty

1 pm - 1:45 pm S230 B

The Pet Summit

Paws & Purpose: Storytelling that Sells and Saves Lives

1:40 pm - 3 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

2 pm - 2:45 pm S230 A

The Pet Summit

Retail 2030: Reimagining the Pet Store Experience

2 pm - 2:45 pm Pet Sustainability Stage

Global Learning Series

Sustainability in Pet Care: Lessons in Leadership, Innovation, and Sustainability from the Frontlines of Pet Care

2 pm - 3:30 pm Spotlight Stage

Awards

Purina Pet Care Innovation Awards – Grand Prize Pitch Competition

2 pm - 2:45 pm S230 B

The Pet Summit

Social Impact Through a Compassionate Lens: The Power of the Influencer

2 pm - 2:20 pm Petfluence Studio

Global Learning Series

Educate to Engage: How Trainer-Led Content Builds Trust, Reduces Returns, and Grows Pet Brands

3 pm - 3:45 pm S230 B

The Pet Summit

How to Work with Animal Shelters and Rescues to Support Your Community

3 pm - 3:45 pm S230 A

The Pet Summit

Today's Standard in Pet Retail: Trust, Transparency, and Sustainability

3 pm - 3:20 pm Petfluence Studio

Global Learning Series

Pay Attention to Me: A Pet Care Business Guide to Brand Partnerships

3:10 pm - 3:30 pm Catalyst Stage

Global Learning Series

Tradition Meets Technology: What Dog Shows Can Teach the Pet Industry About Digital Engagement

3:40 pm - 4 pm Catalyst Stage

Global Learning Series

Picking the Right Pet Packaging: How to Choose Packaging that Protects, Performs and Sells.

3:45 pm - 4:30 pm Spotlight Stage

Global Learning Series

Speaking Their Language: How Segmentation Transforms Your Marketing Strategy

4 pm - 4:45 pm S230 B

The Pet Summit

From Milk-Bone to Cat Cafés: How Innovation and Collaboration Create New Markets in the Pet Industry

4 pm - 4:45 pm S230 A

The Pet Summit

Profit from Purpose: Turning Everyday Operations into Financial Wins

4:45 pm - 5:30 pm Spotlight Stage

Global Learning Series

APPA's State of the Industry

8 am - 3 pm S220

General

Registration & Badge Pick-Up

9 am - 3 pm Exhibit Hall

General

Expo Hall Open

10 am - 11 am Spotlight Stage

Awards

Best in Show Awards

3 pm - 9 pm Exhibit Hall

General

Exhibitor Move-Out

8 am - 4:30 pm Exhibit Hall

General

Exhibitor Move-Out

8 am - 12 pm Exhibit Hall

General

Exhibitor Move-Out

Tuesday, October 01
12 pm - 12 pm

Global Learning Series

How Merchants Can Cooperate with Brands on MAP Compliance

Sunday, March 22
8 am - 9 pm Exhibit Hall

General

Exhibitor Move-In

Monday, March 23
8 am - 9 pm Exhibit Hall

General

Exhibitor Move-In

8:30 am - 9:30 am S230 A

The Pet Summit

Marketing Innovation Lab: RFP Presentations

9:30 am - 10 am S230 A

The Pet Summit

Marketing Innovation Lab: Storytelling and Brand Marketing Workshop

10 am - 4 pm S230 A

The Pet Summit

Marketing Innovation Lab: Group Marketing Proposal Workshop

4 pm - 6 pm S230 A

The Pet Summit

Marketing Innovation Lab: Judging & Happy Hour

Tuesday, March 24
8 am - 4:30 pm Exhibit Hall

General

Exhibitor Move-In

9 am - 9:45 am S230 B

The Pet Summit

How to Sell Your Pet Business for a Profit

9 am - 9:45 am S230 A

The Pet Summit

Digital Footprint to Physical Foot Traffic: How Dr. Marty Drives Growth at Independent Pet Stores

9 am - 9:45 am S230 C

The Pet Summit

Greener Tails Ahead: Why Pet Can’t Be the Last to Catch Up

10 am - 10:45 am S230 A

The Pet Summit

Building Partnerships That Last

10 am - 10:45 pm S230 C

The Pet Summit

Demystifying EPR: How Pet Brands Can Turn Regulation into Opportunity

11 am - 11:45 am S230 B

The Pet Summit

Profiting from the Pet-Inclusive Economy through Strategic Partnerships

11 am - 11:45 pm S230 A

The Pet Summit

Retail-Ready: What You Need Before Hitting the Shelf—Physical and Digital

11 am - 11:45 am S230 C

The Pet Summit

Organic Pet Food: Evidence, Safety, and Traceable Sourcing From Farm to Bowl 

11 am - 11:45 am S230 B

The Pet Summit

Private Credit 101: Tailored Debt Financing for Strategic Growth

1 pm - 1:45 pm S230 B

The Pet Summit

The Pet Sector’s Role in the U.S. Economy

2 pm - 2:45 pm S230 A

The Pet Summit

Reinvent, Realign, Rise: The Power of a Diversified Pivot

2 pm - 2:45 pm S230 C

The Pet Summit

Kindness in Every Kibble: Advancing Animal Welfare In Pet Food

2 pm - 2:45 pm S230 B

The Pet Summit

Pet Brand Playbook: Smart Channel Strategy for Pet Brands

3 pm - 3:45 pm S230 C

The Pet Summit

Tackling Pet Food’s Climate Pawprint: The Role of Sustainable Proteins

3 pm - 3:45 pm S230 A

The Pet Summit

The Conversion Multiplier: How Smart Brands Scale with Creator & Publisher Traffic

4 pm - 4:45 pm S230 A

The Pet Summit

The Real Reason for Pets: Making the Case for Pet Ownership

4 pm - 4:45 pm S230 B

The Pet Summit

From Concept to Cart: How to Make Your Pet Product a Success

4 pm - 4:45 pm S230 C

The Pet Summit

Brand Sustainability Stories

Wednesday, March 25
7 am - 6 pm S220

General

Registration & Badge Pick-Up

10 am - 10:45 am S230 A

The Pet Summit

Paws and Effect: What Dual-Species Owners Reveal About the Future of Pet Shopping

10 am - 6 pm Exhibit Hall

General

Expo Hall Open

10 am - 10:45 am S230 B

The Pet Summit

Future-Proofing Brand Discoverability: How to Rank in Both Google Search AND AI Results

10:30 am - 12 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

11 am - 11:45 am Pet Sustainability Stage

Global Learning Series

From Innovation to Implementation: Closing the Loop on Flexible Packaging Without Greenwashing

11 am - 11:45 am S230 A

The Pet Summit

The Future of Fit: Building Pet Brands That Anticipate Their Customers

11:30 am - 12:15 pm Spotlight Stage

Awards

RISE Pitch Competition

12 pm - 12:45 pm Pet Sustainability Stage

Global Learning Series

Explore how sustainably sourced algae-based Omega-3 DHA is shaping the future of pet nutrition.

12:10 pm - 12:30 pm Catalyst Stage

Global Learning Series

Captivating Cats: Unlocking Palatability & Stability in Functional Formulas

12:30 pm - 12:50 pm Petfluence Studio

Global Learning Series

The New Era of Amazon: Tools, Trends & What Pet Brands Can Do Now

1 pm - 1:45 pm Pet Sustainability Stage

Global Learning Series

From Idea to Bowl: A Roadmap to Unlocking the Potential of Novel Ingredients for the Pet Food Industry

1 pm - 1:45 pm S230 B

The Pet Summit

AI in Pet PR: How Brands Can Balance Innovation with Authenticity

1 pm - 1:45 pm Spotlight Stage

Global Learning Series

From the Outside In: Brands With Your Pet's Wellness in Mind

1:10 pm - 1:30 pm Catalyst Stage

Global Learning Series

Turning R&D into Real-World Pet Health Solutions

1:30 pm - 1:50 pm Petfluence Studio

Global Learning Series

News Media Gold Rush: Command Free Publicity and Get Great PR

1:40 pm - 3 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

2 pm - 2:20 pm Petfluence Studio

Global Learning Series

Beyond the Video: Building Systems That Scale Your Pet Creator Business

2 pm - 2:45 pm Pet Sustainability Stage

Global Learning Series

From Paw Print to Proof Point: The Business Case for Sustainability in the Pet Industry

2 pm - 2:45 pm S230 A

The Pet Summit

APPA's State of the Industry

2 pm - 2:45 pm S230 B

The Pet Summit

Future Proof Your Business: The Changing Demographics of the Pet Industry and How to Prosper in the New Pet Economy

3 pm - 3:45 pm S230 B

The Pet Summit

Humanizing AI: Storytelling With Generative Tools That Drive PetBrand Loyalty

3:30 pm - 3:50 pm Petfluence Studio

Global Learning Series

Creating Cohesive Social Content for High-Impact Campaign

3:40 pm - 4 pm Catalyst Stage

Global Learning Series

Pet Retail Trends – How Can You Harness Growth in 2026?

4 pm - 4:45 pm S230 A

The Pet Summit

Introducing APPA's 7 Pet Owner Segments

4 pm - 4:45 pm Spotlight Stage

Global Learning Series

Influencing Paws: Collaborating with Pet Influencers for Brand Success

4 pm - 4:45 pm S230 B

The Pet Summit

From Idea to Aisle: How Smart Manufacturing is Powering the Next Generation of Pet Brands

Thursday, March 26
8 am - 6 pm S220

General

Registration & Badge Pick-Up

9 am - 9:45 am S230 B

The Pet Summit

Giving Back: The Heart of Your Pet Business

9 am - 9:45 am S230 A

The Pet Summit

Why Pet Retailers & Brands Can’t Afford to Ignore LinkedIn

9 am - 6 pm Exhibit Hall

General

Expo Hall Open

9:30 am - 9:50 am Catalyst Stage

Global Learning Series

Old Dogs, New Tricks: Personal Branding & Presentation Skills for Pet Industry Executives

9:30 am - 10:15 am Spotlight Stage

Global Learning Series

Shaping the Future: Industry Trends and Strategic Shifts

9:30 am - 9:50 am Petfluence Studio

Global Learning Series

Introduction to Influencer Marketing (The Do's and Don'ts)

10 am - 10:45 am Pet Sustainability Stage

Global Learning Series

What Pet Parents Want from Sustainable Brands (and What They Are Willing to Pay)

10 am - 10:45 am S230 B

The Pet Summit

Building Lifelong Pet Lovers – One Classroom at a Time

10:30 am - 12 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

10:30 am - 11:15 am Spotlight Stage

Global Learning Series

Navigating Risks and Regulatory Classification of Pet Treats with Health Benefits

11 am - 11:45 am S230 B

The Pet Summit

The Shelter Adopter Advantage: Why Pet Brands Should Chase the $110 Customer

11 am - 11:45 am S230 A

The Pet Summit

Transparency Is the New Currency: Building Trust, Accountability, and Growth in Pet Retail

11 am - 11:45 am Pet Sustainability Stage

Global Learning Series

A Case Study: The Packaging Conundrum

11:30 am - 11:50 am Petfluence Studio

Global Learning Series

15-Minute Amazon Audit: A Live Look at What Brands Are Doing Right (and Where They Can Improve)

12:10 pm - 12:30 pm Catalyst Stage

Global Learning Series

Beyond Pellets: How UK-Born Expertise Is Helping Re energize Small Pet in the US

12:30 pm - 12:50 pm Petfluence Studio

Global Learning Series

The Cat Category Advantage: Insights, Influencers & Retail Strategy

12:40 pm - 1 pm Catalyst Stage

Global Learning Series

Retail Theatre for Your Consumers and Their Pets

1 pm - 1:45 pm S230 A

The Pet Summit

Partners in Growth: Using Digital Experiences and Brand Collaboration to Build Customer Loyalty

1 pm - 1:45 pm S230 B

The Pet Summit

Paws & Purpose: Storytelling that Sells and Saves Lives

1:40 pm - 3 pm Catalyst Stage

Global Learning Series

Start-Up Pitches

2 pm - 2:45 pm S230 A

The Pet Summit

Retail 2030: Reimagining the Pet Store Experience

2 pm - 2:45 pm Pet Sustainability Stage

Global Learning Series

Sustainability in Pet Care: Lessons in Leadership, Innovation, and Sustainability from the Frontlines of Pet Care

2 pm - 3:30 pm Spotlight Stage

Awards

Purina Pet Care Innovation Awards – Grand Prize Pitch Competition

2 pm - 2:45 pm S230 B

The Pet Summit

Social Impact Through a Compassionate Lens: The Power of the Influencer

2 pm - 2:20 pm Petfluence Studio

Global Learning Series

Educate to Engage: How Trainer-Led Content Builds Trust, Reduces Returns, and Grows Pet Brands

3 pm - 3:45 pm S230 B

The Pet Summit

How to Work with Animal Shelters and Rescues to Support Your Community

3 pm - 3:45 pm S230 A

The Pet Summit

Today's Standard in Pet Retail: Trust, Transparency, and Sustainability

3 pm - 3:20 pm Petfluence Studio

Global Learning Series

Pay Attention to Me: A Pet Care Business Guide to Brand Partnerships

3:10 pm - 3:30 pm Catalyst Stage

Global Learning Series

Tradition Meets Technology: What Dog Shows Can Teach the Pet Industry About Digital Engagement

3:40 pm - 4 pm Catalyst Stage

Global Learning Series

Picking the Right Pet Packaging: How to Choose Packaging that Protects, Performs and Sells.

3:45 pm - 4:30 pm Spotlight Stage

Global Learning Series

Speaking Their Language: How Segmentation Transforms Your Marketing Strategy

4 pm - 4:45 pm S230 B

The Pet Summit

From Milk-Bone to Cat Cafés: How Innovation and Collaboration Create New Markets in the Pet Industry

4 pm - 4:45 pm S230 A

The Pet Summit

Profit from Purpose: Turning Everyday Operations into Financial Wins

4:45 pm - 5:30 pm Spotlight Stage

Global Learning Series

APPA's State of the Industry

Friday, March 27
8 am - 3 pm S220

General

Registration & Badge Pick-Up

9 am - 3 pm Exhibit Hall

General

Expo Hall Open

10 am - 11 am Spotlight Stage

Awards

Best in Show Awards

3 pm - 9 pm Exhibit Hall

General

Exhibitor Move-Out

Saturday, March 28
8 am - 4:30 pm Exhibit Hall

General

Exhibitor Move-Out

Sunday, March 29
8 am - 12 pm Exhibit Hall

General

Exhibitor Move-Out