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MEDIA & INFLUENCERS

2025 Events Schedule

PetExpo24-8020

Exhibit Hall Hours

Location: South Concourse
Wed. 3/26: 10 a.m. – 6 p.m.
Thurs. 3/27: 9 a.m. – 6 p.m.
Fri. 3/28: 9 a.m. – 3 p.m.

PetExpo2499-

Media Lounge

Location: S220 FG
Wed. 3/26: 7 a.m. – 6 p.m.
Thurs. 3/27: 8 a.m. – 6 p.m.
Fri. 3/28: 8 a.m. – 3 p.m.

PetExpo24_BM-1001

Badge Pick-Up

Tues. 3/25: 8 a.m. – 6 p.m. (S220 A)
Wed. 3/26: 7 a.m. – 6 p.m. (S220 FG)
Thurs. 3/27: 8 a.m. – 6 p.m. (S220 FG)
Fri. 3/28: 8 a.m. – 3 p.m. (S220 FG)

Tuesday, March 25, 2025

5:00 p.m. | Media & Influencer Welcome Reception: After Hours with The Pet Summit

Time: 5:00 – 8:00 p.m.  

Location: S320 A 

Kick-off show week with Global Pet Expo and The Pet Summit! This exclusive event offers a unique opportunity to mingle, exchange ideas and build lasting connections with key industry figures, pet professionals, fellow media and influencers. Enjoy appetizers, refreshing drinks and entertainment alongside people who share your passion for pets! 

Please RSVP here by March 11.  

Wednesday, March 26, 2025

7:00 a.m. | Media Lounge Opens & Breakfast

Time: 7:00 a.m.
Location: Media Lounge, S220 FG

Welcome to the Media Lounge at Global Pet Expo! Here, you will pick up your credentials, media bag and exhibitor media kits, access show information, connect with other media members and influencers, conduct interviews and more. On Wednesday morning, Global Pet Expo will host a grab-and-go breakfast from 7:00 a.m. to 10:00 a.m., where you can mingle with fellow media members and influencers and ask our public relations team any questions before you head onto the show floor!

9:00 a.m. | Keynote: Bert Jacobs, CEO & Co-Founder of Life is Good®

Time: 9:00 – 10:00 a.m. 
Location: General Session Main Stage, S320

We are honored to announce Bert Jacobs, CEO and Co-Founder of Life is Good®, as Keynote Speaker for the opening session at Global Pet Expo 2025. It has been 30 years since Bert and his brother John sold their first t-shirt, but their mission remains to this day: to spread the power of optimism. Join us for a story of entrepreneurship, inspiration, and positive social impact, demonstrating the depth and meaning behind the three simple words: “Life is Good.” 

1:00 p.m. | Press Conference & Luncheon (Registered Media Only)

Time: 1:00– 2:00 p.m. 
Location: S320 CD

Join us for a media-exclusive look at the American Pet Products Association’s (APPA) latest pet ownership data. APPA’s Vice President of Research Insights will present key insights from the 2025 State of the Industry Report, which will dive into the latest data on pet households in the U.S., provide insights into emerging trends in pet ownership and offer projections into the industry’s development.

4:00 p.m. | Influencer Panel

Time: 4:00 – 4:45 p.m.
Location: Spotlight Stage, New Products Showcase

Brought to you by The Pet Summit and moderated by Megan Macari, Senior Director of Content & Programs at the American Pet Products Association, this panel will spotlight top pet influencers, including @WhiskeyToller, @Pearl.The.Golden.Girl, @OntarioHuskies, @SurferCatMav and @TheSuperCollies, as they share insights on growing their online presence, creating engaging content, and building strong connections with the pet community.

5:00 p.m. | Unleashed Party

Time: 5:00 – 8:30 p.m.
Location: S320

Details coming soon!

Sponsored by:

MASTER-HILLS-SD-LOGOS-NO-TRADEMARK

Thursday, March 27, 2025

8:00 a.m. | Grab & Go Breakfast

Time: 8:00 – 10:00 a.m.
Location: Media Lounge, S220 FG

Coffee, tea, bagels and pastries available for registered media and influencers in the Media Lounge.

8:00 a.m. | Keynote: Tyler Mathisen, News Anchor & Vice President of Events Strategy for CNBC

Time: 8:00 – 9:00 a.m. 
Location: General Session Main Stage, S320

Dive into the future of pet during this keynote event, where Tyler Mathisen will moderate a panel of executives from some of the pet industry's most notable brands. In this discussion, Mathisen will uncover how key factors like tariffs, interest rates, employment, and AI shape our economic outlook.

2:00 p.m. | Purina Pet Care Innovation Awards

Time: 2:00 – 3:00 p.m.
Location: Spotlight Stage, New Products Showcase

Watch live as the 2025 Pet Care Innovation Prize Winners pitch their innovative products to a panel of judges and compete for the grand cash prize of $25,000. The finalists include pet care startups from the U.S., Canada and Australia:
Winners of the competition will be announced at the end of the event.

Friday, March 28, 2025

8:00 a.m. | Grab & Go Breakfast

Time: 8:00 – 10:00 a.m.
Location: Media Lounge, S220 FG

Coffee, tea, bagels and pastries available for registered media and influencers in the Media Lounge.

10:00 a.m. | Best in Show Awards

Time: 10:00 - 11:00 a.m.
Location: Spotlight Stage, New Products Showcase

Join us at the Best in Show Awards at the 15th Annual New Products Showcase. Hear the winners of this year’s awards and meet the brands behind the best new products hitting the market in 2025 across twelve product categories: Aquatic, Bird, Cat, Dog Food/Treats, Dog Products, Farm & Feed, Modern Pet. Natural Pet, Pet Tech Innovation, Reptile, Small Animal and Sustainable Pet.